Finest Campervans

Autohaus Promo – Summary

This 60-second promotional animation introduces Autohaus, one of the UK’s leading campervan manufacturers, and highlights three standout reasons to choose them: luxury features, easy financing, and a strong trade-in guarantee.

The script is upbeat and benefits-driven, with clear messaging for prospective buyers. Each section focuses on a specific offer:

  • Luxe Living – spotlighting the Creston model’s bonus features worth over £2,000

  • Easy Finance – offering a £5,000 dealership contribution and low-rate finance

  • Confidence Assured – showcasing a trade-in guarantee of up to 65% of the original purchase price

The call-to-action is direct and confident, encouraging viewers to book their visit and make this their year for adventure.

Our Approach

We wanted this piece to stand out from the usual glossy lifestyle videos in the campervan sector, so we leaned into a stylised, isometric animation—inspired by video games and playful 3D maps. This approach offered a fresh, engaging way to visualise a campervan’s journey through multiple holiday settings.

Using 3D models in Blender, we animated a sleek camper van weaving its way through a stylised landscape of forests, mountains, beaches, and campsites, each biome echoing the freedom and versatility of campervan travel. Despite the stylised look, the campervan itself is based on the actual Autohaus Creston model, maintaining brand accuracy within a fun and accessible environment.

We matched each section of the script with subtle shifts in camera perspective and location to reflect the evolving story: from luxury living, to easy finance, to long-term peace of mind. Timing was carefully synced to the voiceover to maintain momentum while still giving viewers time to absorb each benefit.

This format allowed us to deliver a visually memorable brand message while staying well within the turnaround time and production budget—ideal for multi-platform use, including web, events, and social media.

Credits

  • Written by: Advertising IQ

  • Directed & Animated by: Ramon Marett

  • Client: Autohaus Campervans

  • Software: Blender

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